Mumbai, Sep 15, 2008 – People Group’s Fropper.com, India’s first friendship & social networking website highlighted the importance of environmental friendly festivities and heightened civic responsibility by conducting a post immersion cleanliness drive at Girgaum chowpatty today. The cleanliness drive saw the students of Ruia College, Fropper.com members and its employees come together in a bid to save the environment. The cleanliness drive was among the various other initiatives which were undertaken by Fropper.com to support the cause of Eco Ganpati through its site www.ecoganpati.com.
With this drive, Fropper.com aimed at taking an online initiative offline by providing key communities such as students and members an opportunity to support a cause they believe in.
Fropper.com had also taken upon itself to educate the masses about the concept of artificial ponds, an initiative being fronted by the Mayor of Mumbai – Dr. Shubha Raul during Ganesh Utsav. Fropper.com promoted this initiative on its site www.ecoganpati.com and also provided details of various Mumbai locations where the ponds had been put up by BMC. Fropper.com has also tied up with e-Coexist.com to promote the sales of eco-friendly Ganpatis.
Navin Mittal, Business Head – Fropper.com, said “Fropper has always believed in taking up issues, which are pertinent to the India of today; and environment conservation is a huge concern. We introduced Eco Ganpati last year to create awareness about the effects of harmful chemicals on marine life, and we received such an overwhelming response that it made us believe that we were on the right track. In its second year, this initiative is our way of giving back to Mother Nature, and to unite the youth over a social cause, which affects their future.”
This is the second year of Fropper.com’s Eco Ganpati initiative; last year over 2000 signed an online petition to ban the use of POP in making Ganesh idols. The petition was then presented to the Mayor of Mumbai - Dr. Shubha Raul.
About Fropper.com
Fropper.com is India’s first friendship & social networking site and is a part of Anupam Mittal led People Group. Launched in 2003 with a vision of becoming the hangout place for Indians worldwide, Fropper.com has worked on a simple principle -No one’s a Stranger. Today, Fropper.com has more than 3.5 million members who use the platform to share, interact and connect with like-minded people & make new friends. With features such as Photo & Video Sharing, Blogging, Authenticated Groups, Personalized Zones etc., Fropper.com has become the preferred place for Indians from India & across the world to hang out & stay connected . Fropper.com was also the first to introduce Music Networking in India. ‘Fropper Music’, with an initial song base of more than 15,000 songs is a unique space for the user to connect and network with other Fropper users tuned in to music in Real-time! PC World Web Awards 08 has also awarded Fropper.com for the Best Technology Usage among networking sites in India.
For any further queries kindly get in touch with:
Sneh Kulkarni/ Adip Puri
Hanmer MS&L
E-mail- sneh@hanmerpmsl.com/ adippuri@hanmermsl.com
Cell – +91 9820712440 / +91 9920016484 Gunjan Sinha
People Interactive
E-mail - gunjan.s@peopleinteractive.in
Cell - +91 9820395485
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